website analysis
1) What examples can you find of the Ill Manors brand on the Ill Manors website homepage screengrab above?
- There is the consistent font used for the title of the film, it is the same throughout the different platforms and ways to promote the film. There is also synergy with the characters as there are still of the man tied up which was a scene in the film. The colour scheme is the same throughout with the greys, white and black. There is intertextuality used with the film poster further in the background which also can be seen to use the same colour scheme and font for the Ill Manors.
2) How does the website encourage the audience to buy or interact with Ill Manors products?
- There is a lot of call to action. Straight away at when someone clicks on the website the see at the top of the page saying where the film is available to watch, not only that but on the side bar it has 'Buy now' and 'Album' written. This will make the audience more likely to buy the product especially if they are a pre-existing follower from Plan B's music following.
- There is a lot of call to action. Straight away at when someone clicks on the website the see at the top of the page saying where the film is available to watch, not only that but on the side bar it has 'Buy now' and 'Album' written. This will make the audience more likely to buy the product especially if they are a pre-existing follower from Plan B's music following.
3) Now look at Plan B's official website. How does it use social media in terms of content and design? Why might the website designers have wanted to create the look and feel of a social networking site?
- The layout is similar to twitter in the sense that the headings are positioned in a similar way. Also it doesn't look like a traditional layout for the website but in fact more similar to a blog layout.
4) Scroll back through the wall to look at posts from around the release date of Ill Manors. How does this statement on Ill Manors link to other texts we have studied as part of this case study? Do you agree with his claim that he "won't justify" the riots? What does this statement suggest about the representation of young people in Plan B's film and music videos?
- I think this statement links back to the whole TEDx Lecture as he speaks about kids not thinking they have a chance and not being encouraged enough to reach their goal. He explains in the lecture how people are discriminated against because of the way they speak and dress. I agree with the fact that he didn't justify the riots in a sense and that his film only showed the problems in a society like this. This statement suggests that the representation of young teens will be aggressive and violent but also a sense of vulnerability and helplessness as they cant get seem to escape the situation they are in.
4) Scroll back through the wall to look at posts from around the release date of Ill Manors. How does this statement on Ill Manors link to other texts we have studied as part of this case study? Do you agree with his claim that he "won't justify" the riots? What does this statement suggest about the representation of young people in Plan B's film and music videos?
- I think this statement links back to the whole TEDx Lecture as he speaks about kids not thinking they have a chance and not being encouraged enough to reach their goal. He explains in the lecture how people are discriminated against because of the way they speak and dress. I agree with the fact that he didn't justify the riots in a sense and that his film only showed the problems in a society like this. This statement suggests that the representation of young teens will be aggressive and violent but also a sense of vulnerability and helplessness as they cant get seem to escape the situation they are in.
5) Why do you think social media is overtaking official websites in terms of film promotion?
- Official websites are becoming outdated and less popular as it was in the past. There are many different ways to access information that we used to get from official websites. Ways that are much more easier for the audience to have access to such as on the go on their phones. Also with the increase usage of social media website its less effort to look for new releases because if it is trending then a lot of people will be able to see what the film is about.
- Official websites are becoming outdated and less popular as it was in the past. There are many different ways to access information that we used to get from official websites. Ways that are much more easier for the audience to have access to such as on the go on their phones. Also with the increase usage of social media website its less effort to look for new releases because if it is trending then a lot of people will be able to see what the film is about.
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