For EACH of the four interviews, embed an image or screengrab from that magazine's brand and work through the following questions and tasks:
Men's Health Interview
1) Identify the target audience (demographics/psychographics) for this magazine. How is that particular audience attracted?
- The target audience for this magazine would be mainly men more focused on the middle aged maybe teen audience, so about the ages of 17-35. This is because the magazine is focused on men's health and people of that age group, particularly the teens care about their physique and how they look. In this article specifically Ben Drew talks about how losing weight made him more confident.
2) Does the article do more than just entertain? How? (Think of Uses and Gratifications theory) What audience pleasures does the article offer?
- The audience pleasure that this article offers is personal identity with the fact that they may want to start losing weight and the fact that Ben Drew wanted to lose weight and ended up doing so and is talking about how it made him feel afterwards can make the audience who are going through the same thing feel a sense of identification.
3) What codes/conventions of print interviews can you find in the article?
- In this print interview there is a use of quotes from the interviewee Plan b to show his response. There are headlines of the questions/topic that is being spoken about. It is also systematically placed and asked.
4) How is narrative used to tell a story in each interview? Clue: what is it that keeps the reader interested in the article to the very end?
- Throughout the article Ben Drew is talking about the struggles and the complication he went through whilst losing weight but what makes the reader interested is at the very end when he explains the positive outcome of losing the weight and how it made him feel more confident.
5) What synergy can you find between this text and the broadcast examples we have studied so far?
-There is synergy in this text because the first question they asked is about the film and it links to other broadcast examples we have studied such as the music video because it mentions the London riots and information about that was featured in the music video itself as well.
NME Magazine interview
1) Identify the target audience (demographics/psychographics) for this magazine. How is that particular audience attracted?
- I believe that the target audience for NME is people who enjoy music as it is a largely focuses on the music industry and what goes on there. The article attracts the audience by offering to listen to the soundtrack of the album.
2) Does the article do more than just entertain? How? (Think of Uses and Gratifications theory) What audience pleasures does the article offer?
- The article also shows a form of surveillance as it informs the readers of what the problems with society are and how the government are making the decisions that could affect their lives. Plan B expressing his opinions about this and the fact that he doesn't agree with the choices that are being made for both the government and the youths that caused the 'riots'.
3) What codes/conventions of print interviews can you find in the article?
- Quotes
- Headings
- Pictures
4) How is narrative used to tell a story in each interview? Clue: what is it that keeps the reader interested in the article to the very end?
- In the interview Narrative is used to tell the story of how the riots began and how Plan B feels about it. He explains the events in a linear direction from how the government decided to cut funds and that made the youths decide to riot.
5) What synergy can you find between this text and the broadcast examples we have studied so far?
- I believe that the target audience for NME is people who enjoy music as it is a largely focuses on the music industry and what goes on there. The article attracts the audience by offering to listen to the soundtrack of the album.
2) Does the article do more than just entertain? How? (Think of Uses and Gratifications theory) What audience pleasures does the article offer?
- The article also shows a form of surveillance as it informs the readers of what the problems with society are and how the government are making the decisions that could affect their lives. Plan B expressing his opinions about this and the fact that he doesn't agree with the choices that are being made for both the government and the youths that caused the 'riots'.
3) What codes/conventions of print interviews can you find in the article?
- Quotes
- Headings
- Pictures
4) How is narrative used to tell a story in each interview? Clue: what is it that keeps the reader interested in the article to the very end?
- In the interview Narrative is used to tell the story of how the riots began and how Plan B feels about it. He explains the events in a linear direction from how the government decided to cut funds and that made the youths decide to riot.
5) What synergy can you find between this text and the broadcast examples we have studied so far?
- We can see synergy in the pictures that are used and the music video for the song Ill Manors as Plan b is wearing the same outfit as he was in the music video in the pictures. The fact that the magazine is focusing on the contents of the music video where Plan B 'attacks David Cameron' is another link.
Guardian interview
1) Identify the target audience (demographics/psychographics) for this magazine. How is that particular audience attracted?
- Based on the magazine I believe that the target audience that they are trying to attract are people who are interested in film/directing, the creative industry and are wondering how Ben Drew began his journey into the film industry and what his story was. This audience is attracted through the fact that they are using Plan B, Ben Drew's stage name as an artist, as he already has a following through the music industry.
2) Does the article do more than just entertain? How? (Think of Uses and Gratifications theory) What audience pleasures does the article offer?
- I believe this article gives a form of surveillance since it informs the reader of Plan B's life growing up in council estates and his home life. It shows the readers that he grew up struggling and has not let those struggles affect his life and has turned that into something positive. It informs the reader of what kind of person Plan B is and what he cares about and wants to bring light to in his music and in this film.
3) What codes/conventions of print interviews can you find in the article?
- Quotes
- Pictures
- Summary of interview
4) How is narrative used to tell a story in each interview? Clue: what is it that keeps the reader interested in the article to the very end?
- In this interview narrative is used to tell the story of how he got into making music and eventually filmmaking. It is told in a linear direction where Plan B begins by talking about his childhood and from then on progresses into his adulthood life. This keeps the reader interested as they are learning what made him who he is now and his struggles and how he overcome them.
5) What synergy can you find between this text and the broadcast examples we have studied so far?
- Based on the magazine I believe that the target audience that they are trying to attract are people who are interested in film/directing, the creative industry and are wondering how Ben Drew began his journey into the film industry and what his story was. This audience is attracted through the fact that they are using Plan B, Ben Drew's stage name as an artist, as he already has a following through the music industry.
2) Does the article do more than just entertain? How? (Think of Uses and Gratifications theory) What audience pleasures does the article offer?
- I believe this article gives a form of surveillance since it informs the reader of Plan B's life growing up in council estates and his home life. It shows the readers that he grew up struggling and has not let those struggles affect his life and has turned that into something positive. It informs the reader of what kind of person Plan B is and what he cares about and wants to bring light to in his music and in this film.
3) What codes/conventions of print interviews can you find in the article?
- Quotes
- Pictures
- Summary of interview
4) How is narrative used to tell a story in each interview? Clue: what is it that keeps the reader interested in the article to the very end?
- In this interview narrative is used to tell the story of how he got into making music and eventually filmmaking. It is told in a linear direction where Plan B begins by talking about his childhood and from then on progresses into his adulthood life. This keeps the reader interested as they are learning what made him who he is now and his struggles and how he overcome them.
5) What synergy can you find between this text and the broadcast examples we have studied so far?
- There is synergy in the film with the article by using the a still of the scene where Riz Ahmed is looking In the mirror with a gun in his hand as an image in the article.
Daily Mail review of Ill Manors
1) Identify the target audience (demographics/psychographics) for this magazine. How is that particular audience attracted?
- I believe the target audience for this magazine is for the older generation who are strongly aware of what is going on with politics. They tend to be heavily critical because of this, it will attract the audience as the entire article is pointing out aspects of the film in a negative way.
2) Does the article do more than just entertain? How? (Think of Uses and Gratifications theory) What audience pleasures does the article offer?
- This article shows a use of personal relationship in the sense that the ideas that are presented may agree with the target audience of the article and there for they are able to identify with it and are more likely to read more.
3) What codes/conventions of print interviews can you find in the article?
- Still from the film
- Quotes
- Headings
4) How is narrative used to tell a story in each interview? Clue: what is it that keeps the reader interested in the article to the very end?
- Narrative is not used in this article as it is just the writer expressing their negative opinion. However this may keep the reader interested because the may agree with what is written or they may want to see how other people feel about the film even if they do not agree with what they say.
5) What synergy can you find between this text and the broadcast examples we have studied so far?
- I believe the target audience for this magazine is for the older generation who are strongly aware of what is going on with politics. They tend to be heavily critical because of this, it will attract the audience as the entire article is pointing out aspects of the film in a negative way.
2) Does the article do more than just entertain? How? (Think of Uses and Gratifications theory) What audience pleasures does the article offer?
- This article shows a use of personal relationship in the sense that the ideas that are presented may agree with the target audience of the article and there for they are able to identify with it and are more likely to read more.
3) What codes/conventions of print interviews can you find in the article?
- Still from the film
- Quotes
- Headings
4) How is narrative used to tell a story in each interview? Clue: what is it that keeps the reader interested in the article to the very end?
- Narrative is not used in this article as it is just the writer expressing their negative opinion. However this may keep the reader interested because the may agree with what is written or they may want to see how other people feel about the film even if they do not agree with what they say.
5) What synergy can you find between this text and the broadcast examples we have studied so far?
- The trailer of the film is linked at the bottom of the article. The stills from the film are also used in this article to show what the audience the general idea of the film and to give visual context to what the article is about.
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