Ill Manors music video

Ill Manors music video: blog task

Media Forms
How is it typical of a music video? 
- This music video has a lot of performance element to it. In this music video the artist Plan B features in it most of the time with him lip syncing to the words. There are a range of shots of Plan B from Close ups to Medium long shots. This allows the audience to see his emotions and actions within the different shots. Most of the shots have the artist in a real life situation hence the majority of the music video being shot in medium shot to long shots.


The shots where Plan B is performing in the video he is looking directly at the camera most of the time which is a way of directly addressing the audience. This is significant because of the topics he talks about in his rap which require the audience to be paying attention and if it looks like Plan B is talking to them directly then the audience are more likely to focus on what is being said in the video.


There is a lack of narrative in the music video as it is more of an informative video where it is just showing a collection of facts and trying to show the life of people who live in a council estate. There is also a use of footage from the news of the riots and the activities on the streets which weren’t recorded by Plan B hence a narrative can’t be made from it. Since the music video runs for about 4 minutes, there is a lot of fast paced editing and quick cuts. This adds to the fact that life in a council estate and the riots are very chaotic.


Media Representations
How does it represent the London riots/rioters?










- In this clip London rioters are represented in a negative way where they are portrayed as violent and careless. This is shown through the short clips taken from the news of the London riots where they are being destructive and burning things. In the music video there are parts where the teens are just hanging around as groups which could also be seen in a negative way. This reinforces the idea that Plan B believes that the Youth are misunderstood and are not taken seriously by the political leaders.

 

A stereotype that Plan B very cleverly points out is that ‘chavs’ live in a council house and are violent. This shows that there are only negative things associated with the lower classes. He mentions that illegal immigrants also live in areas like that which can be further emphasised by the fact that the majority of the actors in the music video are POC and not necessarily white.




Media Audiences
What audience pleasures does the music video offer?
- This music video offers audience pleasure like Personal identity. This is because in the music video you can see that the actors are in a council estate and as well as the music itself talks about the struggles and the problems they have to face and problems with politics. The audience can identify with this as they may live in a council estate and feel the same about the lyrics of the song.

Another audience pleasure you can get from this is surveillance. The Lyrics of the song talks about politics and the problems with it, how the upper class don’t listen. So this will give an idea to the audience of the life of people who live in a council estate and what they go through. This would show that it is more aimed at an audience that is aged around their mid 20's to 30's maybe even above as they would be most interested in the lifestyle of people in council estates. However, it also informs the younger generation of the problems and may encourage them to do something about it. This links to what Ben Drew was trying to do in his film ill MANORS.

The music video also shows a sense of personal relationships. This is because of the fact that the characters that are featured in the film are also featured in the music video such as Ed, Aaron and Chris, this will then gain a positive reaction from the audience as they will recognise the who they are from the film.






Media Institutions
How does the music video help to promote the film of the same name?
- There is synergy between the film characters and the actors in the music video. The main characters of the film also feature in the music video. This will generate a reaction from the audience as they will recognise the actors from the music video in the film. Also the fact that the title of the song is the same for the film also plays a part in helping promote the film.

Not only that but the fact that Plan b already has a following and that they believe he is a talented artist may add to the fact that it could raise enigma codes from the audience as they would start wonder how well a film directed by him would do. Especially based on the topics he brings light to in the film.